ShipAnyways

Today

One post. Written, checked, sent.

That is the whole unit of work

One goes out. Then the next one.

Ship Anyways is not a product and it is not a launch. It is a channel that keeps publishing, and everything it earns is pointed at the things Round Table actually builds.

The part nobody posts

Everybody has the good version in their head.

It stays there, because the version in your head cannot be judged and the one you sent can.

Sam Carpenter spent roughly a thousand hours on Work the System, self published it, opened the first box and found a bad cover, clumsy sentence structure and flat out grammatical errors. He shipped it anyway. Four editions and thirteen years later he is still fixing it, and he tells that story inside the current edition as the reason to trust the method. Work the System, Sam Carpenter

Nothing in a drawer has ever been read.

So it stopped being one channel.

Once the work is going out anyway, putting it in one more place costs close to nothing. That is the only reason there are nine of them and not one.

Ship Anyways is the front of a small publishing operation run by one person. Video, short video, a written feed, a community wall, a blog, and four separate pages that each cover one subject properly.

An audience will value a product that took ten years to make more than one that took ten days. $100M Leads, Alex Hormozi

Which is a strange thing to read on day one. It is also the only argument for day two.

Today

One post. Written, checked, sent.

Watch where it goes

  1. YouTube Long form. The build, on camera.
  2. Facebook The daily note, written out in full.
  3. TikTok The same day, cut short.
  4. The blog Write ups that outlive a feed.
  5. Show Up Anyways A community wall. Their posts, not ours.
  6. State of Play Daily Political news, sourced, without the outrage.
  7. AI Recap AI news in plain language, from primary sources.
  8. Raise Anyways Parenting, from a step in father still figuring it out.
  9. Fiction Anyways Original short fiction, two or three parts at a time.

Nine places. One person. None of it was ever one big thing.

The post is gone. The nine are still here. That is the whole trade.

Where the attention goes

Ship Anyways has nothing to sell you.

Every one of those nine surfaces exists to point at these. They are real, they are shipped, and they are open right now.

  • Quipp AI Openers and conversation plans that sound like you, in six languages. iOS · App Store
  • Hinahon Practice the hard phone calls with AI coaches before the real one counts. iOS · App Store
  • Show Up Anyways: Focus A focus companion that holds your place through every interruption. iOS · App Store
  • Show Up Anyways A wall for people showing up to hard things. No accounts, no leaderboards. Web · Live
  • Accounted For Whatever you are paid, turned into one clear weekly number. Web · Live
  • RTS Sites A professional website for $100 flat, no monthly fee. You own it. Georgia · Live
  • Round Table CRM Contacts, notes, reminders and pipeline for independent agents. Web · Live
  • RT Labs AI systems for small businesses that are done doing it by hand. Web · Live

See all of it at roundtablestrategy.co


Ship Anyways is a channel of Round Table Strategy LLC, written and published by Regie Durana, also on LinkedIn. Ship Anyways is a trademark of Round Table Strategy LLC. © 2026.